Virtual Groups: Save Time. Save Trouble. Save Money!
Virtual Groups: Save Time. Save Trouble. Save Money!
Virtual Groups is an effective way to create group portraits. An important tool of companies who use headshots for business.
Here's how it works: individuals are photographed separately either on location or in a portrait studio photography setting. After all of the photos have been taken and each person has chosen their favorite headshot photo, the images together are combined into a group using several professional photography applications.
Here are the advantages:
1. Each person's pose is their favorite. We don't have to compromise by choosing a group image where everyone isn't perfect.
2. Updating is easy. As the group changes and grows, we can easily change the subjects. We can reshoot subjects as hair styles change or they lose weight (hopefully!). This becomes much more cost effective in the long run. A huge advantage: individuals NEVER have to have their photo taken again, if they don't want to.
3. Scheduling is easy. We can shoot each person at their convenience. It won't be necessary to try to coordinate schedules to get everyone at the same place at the same time. This can be a lifesaver for marketing people because it eliminates the challenge of getting everyone together on one day, at one time, and at one place.
4. We can place the group onto a Virtual Background so that they appear to be in the office or on a solid background.
5. Although the initial investment, photographing the "current" group, costs more than shooting a traditional group photo, savings are incremental as time goes on. Fees are charged only for the newly added people with nominal charges for reediting the group as a whole.
I have photographed attorneys, investment advisors, bankers, engineers, and others using this technique.
The following corporate photos for a financial advisory firm, represent the perfect example of how well this works. The original group was photographed in 2014. In early 2020, I delivered the 11th version of this group photo.
September, 2014
July, 2015
January, 2016
June, 2017
December, 2017
May, 2018
February, 2019
June, 2019
July, 2019
September, 2019
January, 2020
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Steve Silverman
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